Navigating the Wine Job Market: How to Land the Perfect Role


The wine industry offers an intoxicating blend of art, science, and business that captivates those passionate about oenology. Internships in this field provide a crucial gateway for enthusiasts seeking practical experience while gaining valuable industry insights. For many, internships serve as stepping stones toward full-time careers. Here’s a comprehensive guide on turning a wine internship into a long-term job offer.


1. Chose the Right Internship Program

Start by thoroughly researching various internship opportunities. Each program will offer a unique focus, so identifying your specific area of interest is crucial. Are you drawn to the hands-on work in the vineyard or cellar? Or do you envision yourself in marketing, sales, or hospitality? Seek out opportunities that align with your career goals and check whether the company values mentorship and growth.

– Vineyard Management: Work with viticulturists to understand the lifecycle of the vine, vineyard maintenance, and grape harvesting.

– Winemaking: Collaborate with enologists and cellar workers to learn about fermentation, aging, blending, and bottling.

– Marketing and Sales: Engage in brand building, consumer engagement, and distribution management.

– Hospitality: Deliver memorable experiences through tasting room service, wine club management, or events.


2. Be Enthusiastic and Professional

Displaying an upbeat and professional attitude can help you stand out. Approach each task with enthusiasm, whether routine or challenging. Maintain punctuality, meet deadlines, and exceed expectations to build a reputation as a reliable, positive team player.

– Proactive Contribution: Identify ways you can add value to projects and actively participate in problem-solving.


3. Network and Build Relationships

In the wine industry, relationships are as important as technical skills. Networking can help you make connections that can lead to mentorship, future job opportunities, or recommendations.

– Engage in Conversations: Participate in team meetings, seminars, and tasting sessions to interact with colleagues and experts.

– Attend Events: Join wine festivals, tastings, or trade shows to meet industry professionals and peers.


4. Learn the Business Side

Understanding business operations is crucial, regardless of your internship’s focus. Take the initiative to learn about departments beyond your immediate responsibilities.

– Cross-Department Learning: Shadow a marketing or distribution team member if you’re working in production, or spend a day in the cellar if you’re focused on marketing.



5. Demonstrate a Willingness to Learn

The wine industry is always evolving with new trends, technologies, and consumer preferences. Show a commitment to ongoing learning by being receptive to feedback and proactive in your professional development.

– Continuous Education: Enroll in additional courses like the Wine & Spirit Education Trust (WSET) or Court of Master Sommeliers.

– Expand Your Palate: Practice blind tastings to broaden your sensory evaluation skills.


6. Make Your Intentions Clear

If you’re interested in transitioning to a full-time role, don’t wait until your internship ends to express this desire. During your time there, discuss your career goals with your supervisor and ask for constructive feedback.

– Seek Guidance: Inquire what skills or knowledge would enhance your chances of landing a job.

– Regular Check-Ins: Conduct periodic check-ins to ensure you’re on track.


7. Show Measurable Results

Where possible, take on projects where you can quantify your impact. Demonstrating tangible outcomes will strengthen your case for why you’re the best candidate for a full-time position.

– Project Success: Optimize processes, contribute to marketing campaigns, or implement improvements that showcase your value.


8. Seek a Mentor

Finding a mentor within the organization or broader wine industry can be crucial for growth and career navigation. Their advice will help you understand industry challenges, suggest development areas, and offer encouragement.

– Mutual Learning: Mentors can also benefit from your fresh perspective, so make the relationship mutually beneficial.



9. Follow Up After Completion

Once your internship concludes, follow up with your supervisors and colleagues to express gratitude. Maintain contact periodically to stay on their radar and inquire about potential job openings.

– Stay Connected: Use professional networks like LinkedIn or local wine organizations to remain in touch.


10. Build a Personal Brand

Your personal brand distinguishes you in a competitive field. Developing a distinctive personal brand means showcasing your unique skills, interests, and personality.

– Create a Portfolio: Share projects, accomplishments, or articles you’ve written in a professional portfolio or blog.

– Join Professional Associations: Memberships in wine societies or associations can enhance credibility.



Turning a wine internship into a full-time job requires a strategic and proactive approach. Embrace continuous learning, build meaningful relationships, and actively seek ways to add value. With passion and diligence, an internship can be the launching pad for a rewarding career in the ever-evolving world of wine.